Softr

Softr's AI app generator creates a fully functional application — complete with data schema, UI blocks, and page structure — from a plain-English description. This dramatically reduces initial setup time from hours to minutes, making it accessible even for users with no prior no-code experience. The generator suggests appropriate block types, page layouts, and navigation based on the use case described, and produces a working app that can be immediately customized and refined through the visual editor.

The block library includes lists, tables, charts, kanban boards, calendars, forms, detail views, hero sections, and more, all configurable through a visual editor. Each block connects directly to your data source with built-in filtering, sorting, and search capabilities. Blocks are responsive by default and can be customized with conditional visibility rules to show or hide content based on user roles, data values, or URL parameters.

Softr connects natively to Airtable, Google Sheets, HubSpot, Salesforce, and PostgreSQL/MySQL databases without middleware. Changes in the data source reflect in the app in near real-time, and users can write back to the data source through forms and inline editing. For Airtable users, Softr supports linked records, lookups, and rollups, preserving the relational structure of your base. SQL database connections support custom queries for more advanced data retrieval needs.

Softr includes built-in user authentication with support for email/password login, magic links, Google OAuth, and SSO via SAML on higher plans. Administrators define user groups with granular permissions that control which pages, blocks, and data records each group can view or edit. Conditional visibility rules can further restrict content based on the logged-in user's attributes, enabling personalized experiences where each user sees only their own data.

Paid plans support custom domains and full removal of Softr branding, allowing teams to deploy apps under their own brand. Business and Enterprise plans add white-labeling capabilities, custom CSS and JavaScript injection, and embedded app options for integrating Softr-built interfaces into existing websites or platforms. This makes Softr suitable for agencies and SaaS companies that need to deliver branded client-facing applications.