Comprehensive analysis of Piktochart's strengths and weaknesses based on real user feedback and expert evaluation.
Free plan includes unlimited visual projects, 2 PNG downloads, and monthly AI credits
Pro costs $10 per member/month when billed annually and unlocks premium templates and unlimited PNG downloads
Business adds practical team controls at $17 per member/month when billed annually
Data visualization features are stronger than a general-purpose design canvas for infographic-heavy work
The platform covers both static visuals and lightweight video workflows
Piktochart publishes dedicated solution and template paths for education, marketing, nonprofit, HR, communications, and report-style use cases
6 major strengths make Piktochart stand out in the design & creative category.
The Free plan only allows 2 visual downloads and PNG export
Pro still downloads visuals only as PNG; teams that need PDF or PowerPoint export need Business or higher
Advanced brand controls such as unlimited brand color schemes and branded templates require Business or higher
AI credits are finite: Free includes 60, Pro includes 500, and Business includes 1,000 credits per month
Enterprise security features such as SSO/SAML, SLA support, and security reviews are reserved for custom plans
5 areas for improvement that potential users should consider.
Piktochart has potential but comes with notable limitations. Consider trying the free tier or trial before committing, and compare closely with alternatives in the design & creative space.
If Piktochart's limitations concern you, consider these alternatives in the design & creative category.
Browser-based design platform from Adobe with Firefly AI integration, 200M+ stock assets, brand kits, one-click resize, and video editing. Free tier available; Premium at $9.99/month with 250 generative AI credits. Firefly Pro at $19.99/month adds 4,000 credits and Photoshop web access.
Figma: Professional design and prototyping platform that enables teams to create, collaborate, and iterate on user interfaces and digital products in real-time.
Yes. Piktochart has a forever-free plan with unlimited visual projects, 2 PNG downloads, free templates, 60 AI credits per month, and 1GB workspace storage.
Piktochart uses credits for AI features such as generating or transforming visual content. The number of monthly credits depends on the plan.
Yes. Piktochart AI can start from a prompt or topic and generate an editable visual draft that users can refine with templates, charts, images, and brand assets.
Most small teams should compare Pro and Business. Pro works for PNG-heavy visual creation, while Business is better when the team needs PDF or PowerPoint downloads, stronger brand controls, and more AI credits.
Choose Piktochart when the main job is turning information, reports, or data into infographics and presentations. Choose Canva when the main need is broad general-purpose design across many brand and social formats.
Consider Piktochart carefully or explore alternatives. The free tier is a good place to start.
Pros and cons analysis updated March 2026