Chinese AI company offering a full-stack model platform spanning text, video, speech, image, and music generation. Best known for Hailuo AI, its video generation model producing cinematic-quality clips with realistic motion and expressions.
Generate cinematic AI videos from text or images with Hailuo AI — realistic motion, facial expressions, and multiple art styles in seconds.
MiniMax is a leading Chinese AI company building multimodal foundation models across text, video, speech, image, and music. Their flagship product Hailuo AI generates cinematic-quality videos from text prompts or image inputs with realistic human motion, facial micro-expressions, and multiple art styles. The latest Hailuo 2.3 model produces 720p-1080p video at 25fps with support for anime, illustration, and photorealistic styles. The platform's Media Agent enables one-click video generation by automatically orchestrating multiple models. Available through web, mobile, and API, MiniMax serves 100M+ users globally with free daily trial credits and competitive API pricing.
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Generates high-definition video clips (720p or 1080p, 6 or 10 seconds) from text prompts or image inputs. Delivers near-photorealistic lighting, shadow transitions, and color tones with cinematic camera movements.
Use Case:
Creating product demo videos from a single product image with natural camera panning and professional lighting.
Advanced physics understanding produces fluid, natural character body movements. Micro-expression rendering creates compelling live-action facial performances with subtle emotional changes.
Use Case:
Generating marketing videos with realistic human presenters showing natural facial expressions and body language.
Supports photorealistic, anime, illustration, ink wash painting, and game CG art styles from a single general model — no style-specific model switching required.
Use Case:
Creating an anime-style promotional video for a game launch without needing separate specialized tools.
AI agent that automatically matches the right multimodal models for one-click video production. Input scene descriptions, color tones, camera styles, and music preferences, and the agent handles the entire creation pipeline.
Use Case:
Non-technical marketing teams creating complete branded video content by describing what they want in natural language.
MiniMax Speech 2.6 provides real-time voice synthesis with intelligent text parsing and LoRA-based voice cloning for consistent character voices across content.
Use Case:
Adding natural voiceover to generated videos with a cloned brand voice for consistent content across campaigns.
Full API access to all MiniMax models for developers and enterprise clients. Supports text, video, speech, image, and music generation with token-based pricing.
Use Case:
Integrating AI video generation into an e-commerce platform to automatically create product showcase videos from listings.
Free
daily
Credit-based pricing via Open Platform
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View Pricing Options →Generate short-form video content for TikTok, Instagram Reels, and YouTube Shorts from text descriptions or product images
Create product demonstration and showcase videos automatically from product images with professional camera movements
Produce branded video ads with realistic character performances and multiple art styles at scale
Generate anime, illustration, and game CG style video content for entertainment and gaming applications
Build automated video generation workflows through the API for high-volume content production
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We believe in transparent reviews. Here's what MiniMax doesn't handle well:
Hailuo AI is MiniMax's flagship AI video generation product. MiniMax is the parent company that develops the underlying models (Video-01, Hailuo 2.3) and also offers text, speech, image, and music AI products. Hailuo AI is the consumer-facing video platform, while the MiniMax Open Platform provides API access for developers.
Hailuo 2.3 generates videos at 720p or 1080p resolution at 25fps, in 6 or 10 second durations. Both text-to-video and image-to-video inputs are supported.
Yes. The MiniMax Open Platform provides API access to all models including video generation, text, speech, image, and music. Pricing is token/credit-based with developer-focused token plans available.
MiniMax Hailuo 2.3 competes directly with Runway Gen-3 and OpenAI Sora on video quality. It excels at realistic human motion and micro-expressions, and offers competitive pricing with a free tier. Runway has a more mature English-language ecosystem, while Sora offers longer generation but at higher cost.
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