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← Back to LumaLabs Dream Machine Overview

LumaLabs Dream Machine Pricing & Plans 2026

Complete pricing guide for LumaLabs Dream Machine. Compare all plans, analyze costs, and find the perfect tier for your needs.

Try LumaLabs Dream Machine Free →Compare Plans ↓

Not sure if free is enough? See our Free vs Paid comparison →
Still deciding? Read our full verdict on whether LumaLabs Dream Machine is worth it →

💎5 Paid Plans
⚡No Setup Fees

Choose Your Plan

Plus

$30/month or $300/year

mo

  • ✓Individual paid plan
  • ✓Access to Luma's creative generation workflow
  • ✓AI video and visual generation
  • ✓Entry point for paid Dream Machine/Luma Agents usage
  • ✓Yearly billing option
Start Free Trial →

Pro

$90/month or $900/year

mo

  • ✓Individual paid plan
  • ✓Higher-tier paid access than Plus
  • ✓AI video and visual generation
  • ✓Luma Agents creative workflow access
  • ✓Yearly billing option
Start Free Trial →
Most Popular

Ultra

$300/month or $3,000/year

mo

  • ✓Highest published individual plan
  • ✓AI video and visual generation
  • ✓Luma Agents creative workflow access
  • ✓Designed for heavier individual usage than Plus or Pro
  • ✓Yearly billing option
Start Free Trial →

Team

Quote-based; exact public price not listed

mo

  • ✓Team member management
  • ✓Projects and organization
  • ✓Team-wide sharing
  • ✓Usage analytics
  • ✓Shared team credits
Start Free Trial →

Enterprise

Quote-based; exact public price not listed

mo

  • ✓SSO
  • ✓Enterprise commitments
  • ✓Dedicated education and training
  • ✓Custom fine-tuning
  • ✓Business-oriented support and procurement options
Contact Sales →

Pricing sourced from LumaLabs Dream Machine · Last verified March 2026

Feature Comparison

FeaturesPlusProUltraTeamEnterprise
Individual paid plan✓✓✓✓✓
Access to Luma's creative generation workflow✓✓✓✓✓
AI video and visual generation✓✓✓✓✓
Entry point for paid Dream Machine/Luma Agents usage✓✓✓✓✓
Yearly billing option✓✓✓✓✓
Higher-tier paid access than Plus—✓✓✓✓
Luma Agents creative workflow access—✓✓✓✓
Highest published individual plan——✓✓✓
Designed for heavier individual usage than Plus or Pro——✓✓✓
Team member management———✓✓
Projects and organization———✓✓
Team-wide sharing———✓✓
Usage analytics———✓✓
Shared team credits———✓✓
SSO————✓
Enterprise commitments————✓
Dedicated education and training————✓
Custom fine-tuning————✓
Business-oriented support and procurement options————✓

Is LumaLabs Dream Machine Worth It?

✅ Why Choose LumaLabs Dream Machine

  • • Combines planning, generation, iteration, editing, and refinement in one Luma Agents workflow.
  • • Published individual pricing is clear: Plus costs $30/month, Pro costs $90/month, and Ultra costs $300/month.
  • • Team Workspaces support shared credits and usage management, which is useful for agencies and creative departments.
  • • Supports professional export needs through high-quality EXR file delivery.
  • • The supplied record and official documentation links indicate multiple model-backed workflows in one product environment, including Luma and third-party model access.
  • • Business plans include operational controls such as usage analytics, SSO, team-wide sharing, and shared credits.

⚠️ Consider This

  • • The website does not publish a visible free tier or exact Team and Enterprise contract prices, so organizations need a sales quote.
  • • The product is now presented as Luma Agents rather than only Dream Machine, which may confuse users looking for the older standalone branding.
  • • Advanced collaboration, SSO, usage analytics, shared credits, dedicated training, and custom fine-tuning are business-plan features.
  • • The site does not provide detailed public limits for generation length, resolution, credits, or queue behavior in the visible pricing copy.
  • • Users who only need occasional one-off image or short video generation may find the $30/month entry price higher than lightweight alternatives.

What Users Say About LumaLabs Dream Machine

👍 What Users Love

  • ✓Combines planning, generation, iteration, editing, and refinement in one Luma Agents workflow.
  • ✓Published individual pricing is clear: Plus costs $30/month, Pro costs $90/month, and Ultra costs $300/month.
  • ✓Team Workspaces support shared credits and usage management, which is useful for agencies and creative departments.
  • ✓Supports professional export needs through high-quality EXR file delivery.
  • ✓The supplied record and official documentation links indicate multiple model-backed workflows in one product environment, including Luma and third-party model access.
  • ✓Business plans include operational controls such as usage analytics, SSO, team-wide sharing, and shared credits.

👎 Common Concerns

  • ⚠The website does not publish a visible free tier or exact Team and Enterprise contract prices, so organizations need a sales quote.
  • ⚠The product is now presented as Luma Agents rather than only Dream Machine, which may confuse users looking for the older standalone branding.
  • ⚠Advanced collaboration, SSO, usage analytics, shared credits, dedicated training, and custom fine-tuning are business-plan features.
  • ⚠The site does not provide detailed public limits for generation length, resolution, credits, or queue behavior in the visible pricing copy.
  • ⚠Users who only need occasional one-off image or short video generation may find the $30/month entry price higher than lightweight alternatives.

Pricing FAQ

What is LumaLabs Dream Machine used for today?

The Dream Machine URL now points into Luma's broader Luma Agents product, which supports AI video, image, audio, captioning, and creative iteration workflows.

How much does Luma cost?

The website lists three individual paid plans: Plus at $30/month or $300/year, Pro at $90/month or $900/year, and Ultra at $300/month or $3,000/year. Team and Enterprise are sales-led plans with quote-based pricing rather than public list prices.

Does Luma support teams and agencies?

Yes. Luma's business plans are explicitly aimed at teams and include team member management, projects and organization, team-wide sharing, usage analytics, and shared team credits.

What can Luma generate besides AI video?

Luma's website and documentation present a multimodal creative system rather than a narrow video-only tool, with workflows that can include video, image, and audio capabilities depending on the current product and model configuration.

How does Luma compare with Runway, Pika, and Stable Video Diffusion?

Luma is strongest for teams that want shared context, collaboration, agent-style creative iteration, and professional production export options.

Ready to Get Started?

AI builders and operators use LumaLabs Dream Machine to streamline their workflow.

Try LumaLabs Dream Machine Now →

More about LumaLabs Dream Machine

ReviewAlternativesFree vs PaidPros & ConsWorth It?Tutorial

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