Loom

Loom is a freemium video messaging and screen recording platform for async workplace communication, with a $0 Starter plan, Business at $18 per user per month, Business + AI at $24 per user per month, and Enterprise pricing available by contacting sales. Its pricing is freemium: the Starter plan is $0, Business is $18 per user per month, Business + AI is $24 per user per month, and Enterprise is available by contacting sales. It is built for remote teams, customer-facing teams, educators, and workplace collaborators who need clearer async communication than long emails or meetings.

Loom positions itself as "so much more than a screen recorder" because its workflow covers recording, lightweight editing, sharing, embedding, and engagement in one product. The website identifies Loom Inc. as the company behind the platform and describes Loom as a video messaging platform for work where videos are instantly ready to record, share, and watch anywhere. Users can record on Mac and PC, then use Loom's editor to trim footage, stitch clips together, add backgrounds, and annotate the message with text, arrows, and box overlays. The Starter plan includes up to 25 videos per person and 5-minute screen recordings, while the Business plan adds unlimited videos, unlimited recording time, video upload and download, engagement insights, priority support, and high-definition recording up to 4K. The Business + AI plan adds AI capabilities such as auto titles, auto summaries, auto chapters, auto tasks, filler word removal, silence removal, auto-meeting notes, and auto-meeting recap emails. Enterprise adds advanced administration and security controls such as SSO, SCIM, Salesforce integration, EBA compliance, dedicated support, custom onboarding, and a 99.95% uptime SLA.

The strongest website-backed differentiator is how deeply Loom is designed for workplace distribution after recording. Loom says videos can be shared or embedded anywhere teams work, including Google Workspace and Slack, and that Loom integrates with hundreds of everyday tools. The platform also supports collaboration on the video itself through emojis, comments, tasks, and CTAs, which turns a recording into a lightweight async discussion space rather than a passive file attachment. For distributed teams, Loom highlights transcripts and captions in 50+ languages, making the product more practical for cross-time-zone and multilingual communication.

Compared with other workplace video messaging and screen recording tools in our directory, Loom is strongest when the output needs to be a visual explanation: a product manager showing a workflow, a support agent walking through two-factor authentication setup, or a teammate giving contextual feedback on a screen. Tools such as Vidyard, Sendspark, and ScreenPal can also support video recording, sales videos, or screen capture workflows, while Loom is especially focused on fast async team communication with shareable recordings, transcripts, comments, reactions, tasks, and calls to action. Its tradeoff is that teams looking for advanced video production, cinematic editing, or purely text-based automation will likely need additional tools alongside Loom.