Clearbit Review 2026

Clearbit (now part of HubSpot) is a B2B data enrichment platform that provides real-time company and contact intelligence for sales, marketing, and operations teams. It enriches your existing customer data with firmographic details like company size, industry, technology stack, and funding status, plus individual attributes like job title, seniority, and social profiles. Clearbit powers lead scoring, form shortening, personalized marketing, and sales prospecting by automatically appending verified data to every record in your CRM, marketing automation, or custom applications via API.

Clearbit has established itself as the gold standard for B2B data enrichment, providing real-time company and contact intelligence that transforms how businesses qualify leads and personalize outreach. Unlike static database providers, Clearbit's API-first approach delivers fresh, verified data on-demand through seamless integrations with CRMs, marketing automation platforms, and sales tools. The Person Enrichment API takes an email address and returns comprehensive profile data including job title, seniority level, social profiles, and employment history. Company Enrichment provides detailed firmographic data including employee count, revenue estimates, technology stack, funding information, and industry classification. What sets Clearbit apart is data quality - they combine multiple data sources with machine learning algorithms to achieve 85%+ accuracy rates. The real-time nature means you get current information rather than outdated database records. Pricing follows usage-based model starting at $99/month for 1,000 enrichments, scaling to enterprise contracts for high-volume users. The Reveal product identifies anonymous website visitors by company, enabling account-based marketing strategies. Integration depth is exceptional with native SDKs for major programming languages and pre-built connectors for Salesforce, HubSpot, Marketo, and other sales tools. Advanced features include lookalike audience identification, lead scoring based on ideal customer profiles, and progressive profiling for forms. The main limitation is cost - at $0.10-0.50 per enrichment, costs add up quickly for large-scale operations.