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← Back to Bland AI Overview

Bland AI Pricing & Plans 2026

Complete pricing guide for Bland AI. Compare all plans, analyze costs, and find the perfect tier for your needs.

Try Bland AI Free →Compare Plans ↓

Not sure if free is enough? See our Free vs Paid comparison →
Still deciding? Read our full verdict on whether Bland AI is worth it →

🆓Free Tier Available
💎5 Paid Plans
⚡No Setup Fees

Choose Your Plan

Free

$0

mo

    Start Free Trial →

    Starter

    From $15/mo

    mo

      Start Free Trial →
      Most Popular

      Growth

      $299/mo

      mo

        Start Free Trial →

        Scale

        $499/mo

        mo

          Start Free Trial →

          Enterprise

          Contact sales

          mo

            Contact Sales →

            Pricing sourced from Bland AI · Last verified March 2026

            Feature Comparison

            Detailed feature comparison coming soon. Visit Bland AI's website for complete plan details.

            View Full Features →

            Is Bland AI Worth It?

            ✅ Why Choose Bland AI

            • • Self-hosted full stack means predictable sub-second latency at concurrency
            • • Built-in telephony in 60+ countries removes weeks of carrier setup
            • • Compliance posture (SOC 2, HIPAA available) clears regulated buyers
            • • Both no-code Pathways editor and a developer API in one platform

            ⚠️ Consider This

            • • Higher pricing tiers than open-source self-hosted alternatives
            • • Scale and Enterprise plans require sales conversations to confirm true cost
            • • Per-minute usage billed on top of subscription — budgets need careful modelling
            • • Closed-source stack — you cannot inspect or self-host the speech models

            What Users Say About Bland AI

            👍 What Users Love

            • ✓Self-hosted full stack means predictable sub-second latency at concurrency
            • ✓Built-in telephony in 60+ countries removes weeks of carrier setup
            • ✓Compliance posture (SOC 2, HIPAA available) clears regulated buyers
            • ✓Both no-code Pathways editor and a developer API in one platform

            👎 Common Concerns

            • ⚠Higher pricing tiers than open-source self-hosted alternatives
            • ⚠Scale and Enterprise plans require sales conversations to confirm true cost
            • ⚠Per-minute usage billed on top of subscription — budgets need careful modelling
            • ⚠Closed-source stack — you cannot inspect or self-host the speech models

            Pricing FAQ

            What does Bland AI actually do?

            Bland AI is a platform for building and deploying AI voice agents that make and receive real phone calls. Companies use it to automate outbound sales calls, inbound support and reception, appointment scheduling, lead qualification, surveys, and other phone-based workflows, with the AI handling the conversation in real time and optionally transferring to a human.

            How is Bland AI different from Vapi, Retell, or Synthflow?

            Bland runs its own end-to-end model stack (speech-to-text, LLM, and text-to-speech) and its own telephony layer, which it uses to deliver sub-300ms latency and stronger enterprise compliance options like self-hosting, HIPAA, and PCI. Competitors like Vapi and Retell are more model-agnostic and let you bring your own LLM or TTS provider, while Synthflow leans more toward no-code accessibility for non-technical users.

            How much does Bland AI cost?

            Pricing is consumption-based on top of a tier. The free tier has no monthly fee and charges $0.14/minute connected and $0.05/minute for transfers. The $299/month Build tier drops to $0.12/min connected and $0.04/min transfer, the $499/month Scale tier to $0.11/min connected and $0.03/min transfer, and Enterprise pricing is custom and unlocks self-hosting, dedicated infrastructure, and custom SLAs.

            Is Bland AI HIPAA and SOC 2 compliant?

            Yes. Bland AI advertises SOC 2 Type II, HIPAA, and PCI compliance and offers self-hosted and dedicated cloud deployments for customers who cannot use a shared multi-tenant environment. Compliance features and signed BAAs are typically available on Enterprise plans.

            Do I need to be a developer to use Bland AI?

            Not strictly — the no-code conversational pathway builder lets you design call flows visually. However, getting full value from the platform (custom tools, webhook integrations, dynamic prompts, batch jobs, complex routing) generally assumes a technical user who is comfortable with APIs, JSON, and at least light scripting.

            Ready to Get Started?

            AI builders and operators use Bland AI to streamline their workflow.

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            More about Bland AI

            ReviewAlternativesFree vs PaidPros & ConsWorth It?Tutorial

            Compare Bland AI Pricing with Alternatives

            Vapi Pricing

            Vapi is the developer platform for voice AI agents — build, deploy, and scale phone agents with usage-based pricing and bring-your-own model keys.

            Compare Pricing →

            Synthflow AI Pricing

            No-code AI voice agent platform for building conversational phone agents that handle calls, bookings, and support.

            Compare Pricing →

            Retell AI Pricing

            Retell AI is an end-to-end platform for building, deploying and monitoring voice AI agents that handle phone calls at production scale.

            Compare Pricing →