Stay free if you only need up to 3 seats and basic crm. Upgrade if you need ai deal scoring and custom objects. Most solo builders can start free.
Why it matters: No marketing automation, content management, or service desk (unlike HubSpot's full suite)
Available from: Plus
Why it matters: Price jumps from Free to $29/user/month with no intermediate tier
Available from: Plus
Why it matters: Multiple email account syncing drives costs above $150/month for small teams
Available from: Plus
The free plan covers basic sales & marketing agents needs. For professional use with advanced features and higher limits, consider upgrading to a paid plan.
Check the comparison above for the most affordable paid tier that includes premium features beyond the free plan limitations.
Many tools offer free trials of paid tiers. Visit Attio's website to check current trial offerings and duration.
Most tools allow downgrades, but you may lose access to paid features and data. Check Attio's policy before upgrading.
Start with the free plan — upgrade when you need more.
Get Started Free →Still not sure? Read our full verdict →
Last verified March 2026