Arcade

Arcade's Chrome extension lets users record product demos by simply clicking through their application as they normally would. Each click automatically creates a new step with a captured screenshot, eliminating the need for staging environments, data masking, or developer involvement. This capture-and-edit workflow means a complete demo can go from recording to published in under 10 minutes.

Demos can include decision points where viewers choose which path to follow, creating a personalized, choose-your-own-adventure experience. Sales teams use this to build a single master demo that adapts to different personas, industries, or use cases. This reduces the overhead of maintaining dozens of separate demo variants while still delivering relevant content to each viewer.

Arcade demos can be embedded on any website via inline embed, lightbox overlay, or standalone link. On paid plans, the player appearance is fully customizable — teams can match brand colors, add logos, and remove Arcade branding. The responsive player adapts to different screen sizes, making it suitable for marketing pages, help documentation, and email campaigns.

Built-in analytics track completion rates, step-by-step drop-off points, unique viewers, and time spent per step. These metrics help teams identify which parts of their demo resonate and where viewers disengage. On higher-tier plans, engagement data syncs to CRM platforms so sales reps can see exactly which demos a prospect watched and how far they progressed.

Arcade integrates with HubSpot, Salesforce, Marketo, and Slack to connect demo engagement data with existing sales and marketing workflows. Demo views and completion events can trigger automated follow-ups, update lead scores, or notify sales reps in real time. This closed-loop reporting helps teams measure the direct impact of demos on pipeline and revenue.