Ahrefs Pricing & Plans 2026

Name: Ahrefs
Brand: Ahrefs
Price: 129 USD
Availability: InStock

Complete pricing guide for Ahrefs. Compare all plans, analyze costs, and find the perfect tier for your needs.

Not sure if free is enough? See our Free vs Paid comparison →
Still deciding? Read our full verdict on whether Ahrefs is worth it →

💎4 Paid Plans

⚡No Setup Fees

Choose Your Plan

Lite

$129/month

✓1 user included
✓5 projects
✓6 months of history
✓500 credits/month for Keywords Explorer
✓Monthly rank tracking for 750 keywords
✓Ahrefs Webmaster Tools included

Start Free Trial →

Standard

$249/month

✓1 user included
✓20 projects
✓2 years of history
✓Unlimited credits for Keywords Explorer
✓Monthly rank tracking for 2,000 keywords
✓Content Explorer access
✓SERP comparison and position history

Start Free Trial →

Advanced

$449/month

✓1 user included
✓50 projects
✓5 years of history
✓Unlimited credits for Keywords Explorer
✓Monthly rank tracking for 5,000 keywords
✓Content Explorer with full export
✓Google Looker Studio integration
✓Web Explorer access

Start Free Trial →

Enterprise

$14,990/year

✓3 users included
✓100 projects
✓Unlimited history
✓Unlimited credits for all tools
✓Monthly rank tracking for 10,000 keywords
✓API access
✓SSO and audit log
✓Priority support and onboarding

Contact Sales →

Pricing sourced from Ahrefs · Last verified March 2026

Feature Comparison

Features	Lite	Standard	Advanced	Enterprise
1 user included	✓	✓	✓	✓
5 projects	✓	✓	✓	✓
6 months of history	✓	✓	✓	✓
500 credits/month for Keywords Explorer	✓	✓	✓	✓
Monthly rank tracking for 750 keywords	✓	✓	✓	✓
Ahrefs Webmaster Tools included	✓	✓	✓	✓
20 projects	—	✓	✓	✓
2 years of history	—	✓	✓	✓
Unlimited credits for Keywords Explorer	—	✓	✓	✓
Monthly rank tracking for 2,000 keywords	—	✓	✓	✓
Content Explorer access	—	✓	✓	✓
SERP comparison and position history	—	✓	✓	✓
50 projects	—	—	✓	✓
5 years of history	—	—	✓	✓
Monthly rank tracking for 5,000 keywords	—	—	✓	✓
Content Explorer with full export	—	—	✓	✓
Google Looker Studio integration	—	—	✓	✓
Web Explorer access	—	—	✓	✓
3 users included	—	—	—	✓
100 projects	—	—	—	✓
Unlimited history	—	—	—	✓
Unlimited credits for all tools	—	—	—	✓
Monthly rank tracking for 10,000 keywords	—	—	—	✓
API access	—	—	—	✓
SSO and audit log	—	—	—	✓
Priority support and onboarding	—	—	—	✓

Is Ahrefs Worth It?

✅ Why Choose Ahrefs

• Industry-leading backlink index with over 35 trillion links and 15-30 minute refresh cycles — the most comprehensive and freshest link database available
• Exceptionally clean, intuitive interface that makes complex SEO data accessible without a steep learning curve
• Massive keyword database covering 28+ billion keywords across 10+ search engines including YouTube and Amazon
• Transparent metric methodologies with publicly documented scoring for Domain Rating and URL Rating
• Free tier (Ahrefs Webmaster Tools) provides real value for verified site owners without requiring a paid plan
• AI Search visibility tracking helps brands monitor presence in ChatGPT, Perplexity, and Google AI Overviews

⚠️ Consider This

• Significantly more expensive than competitors — Lite starts at $129/month versus SEMrush's $139.95 with more included features
• No built-in PPC, social media management, or local SEO tools — less of an all-in-one suite than SEMrush
• Only 1 user seat included on Lite through Advanced plans; additional users cost $40-$80/month each
• No free trial available — users must commit to a paid plan to test premium features beyond Webmaster Tools
• Content writing and optimization tools are newer and less mature than dedicated platforms like Surfer SEO or Clearscope

What Users Say About Ahrefs

👍 What Users Love

✓Industry-leading backlink index with over 35 trillion links and 15-30 minute refresh cycles — the most comprehensive and freshest link database available
✓Exceptionally clean, intuitive interface that makes complex SEO data accessible without a steep learning curve
✓Massive keyword database covering 28+ billion keywords across 10+ search engines including YouTube and Amazon
✓Transparent metric methodologies with publicly documented scoring for Domain Rating and URL Rating
✓Free tier (Ahrefs Webmaster Tools) provides real value for verified site owners without requiring a paid plan
✓AI Search visibility tracking helps brands monitor presence in ChatGPT, Perplexity, and Google AI Overviews
✓Site Audit tool is fast, thorough, and provides clear prioritization of technical issues

👎 Common Concerns

⚠Significantly more expensive than competitors — Lite starts at $129/month versus SEMrush's $139.95 with more included features
⚠No built-in PPC, social media management, or local SEO tools — less of an all-in-one suite than SEMrush
⚠Only 1 user seat included on Lite through Advanced plans; additional users cost $40-$80/month each
⚠No free trial available — users must commit to a paid plan to test premium features beyond Webmaster Tools
⚠Content writing and optimization tools are newer and less mature than dedicated platforms like Surfer SEO or Clearscope
⚠Rank tracking update frequency is limited to weekly on most plans, while some competitors offer daily updates

Pricing FAQ

How much does Ahrefs cost?

Ahrefs offers multiple pricing tiers to suit different needs and budgets. Pricing varies based on features, usage limits, and support level. Check the current pricing page for the most up-to-date costs and features.

Does Ahrefs offer a free trial?

Ahrefs typically offers a free trial period for new users to test the platform. Contact their sales team or check their website for current trial offers and duration.

What's included in each Ahrefs pricing plan?

Each Ahrefs pricing plan includes different feature sets, usage limits, and support levels. Higher-tier plans typically offer more advanced features, higher usage quotas, priority support, and additional integrations. Review the detailed comparison on their pricing page.

Can I change my Ahrefs plan later?

Most SaaS tools including Ahrefs allow you to upgrade or downgrade your plan as your needs change. Some changes take effect immediately, while others might apply at your next billing cycle. Check their billing settings or contact support for specific policies.

Ready to Get Started?

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Try Ahrefs Now →

More about Ahrefs

Review Alternatives Free vs Paid Pros & Cons Worth It?Tutorial

Choose Your Plan

Lite

$129/month

✓1 user included
✓5 projects
✓6 months of history
✓500 credits/month for Keywords Explorer
✓Monthly rank tracking for 750 keywords
✓Ahrefs Webmaster Tools included

Start Free Trial →

Standard

$249/month

✓1 user included
✓20 projects
✓2 years of history
✓Unlimited credits for Keywords Explorer
✓Monthly rank tracking for 2,000 keywords
✓Content Explorer access
✓SERP comparison and position history

Start Free Trial →

Advanced

$449/month

✓1 user included
✓50 projects
✓5 years of history
✓Unlimited credits for Keywords Explorer
✓Monthly rank tracking for 5,000 keywords
✓Content Explorer with full export
✓Google Looker Studio integration
✓Web Explorer access

Start Free Trial →

Enterprise

$14,990/year

✓3 users included
✓100 projects
✓Unlimited history
✓Unlimited credits for all tools
✓Monthly rank tracking for 10,000 keywords
✓API access
✓SSO and audit log
✓Priority support and onboarding

Contact Sales →

Pricing sourced from Ahrefs · Last verified March 2026

Feature Comparison

Features	Lite	Standard	Advanced	Enterprise
1 user included	✓	✓	✓	✓
5 projects	✓	✓	✓	✓
6 months of history	✓	✓	✓	✓
500 credits/month for Keywords Explorer	✓	✓	✓	✓
Monthly rank tracking for 750 keywords	✓	✓	✓	✓
Ahrefs Webmaster Tools included	✓	✓	✓	✓
20 projects	—	✓	✓	✓
2 years of history	—	✓	✓	✓
Unlimited credits for Keywords Explorer	—	✓	✓	✓
Monthly rank tracking for 2,000 keywords	—	✓	✓	✓
Content Explorer access	—	✓	✓	✓
SERP comparison and position history	—	✓	✓	✓
50 projects	—	—	✓	✓
5 years of history	—	—	✓	✓
Monthly rank tracking for 5,000 keywords	—	—	✓	✓
Content Explorer with full export	—	—	✓	✓
Google Looker Studio integration	—	—	✓	✓
Web Explorer access	—	—	✓	✓
3 users included	—	—	—	✓
100 projects	—	—	—	✓
Unlimited history	—	—	—	✓
Unlimited credits for all tools	—	—	—	✓
Monthly rank tracking for 10,000 keywords	—	—	—	✓
API access	—	—	—	✓
SSO and audit log	—	—	—	✓
Priority support and onboarding	—	—	—	✓

Is Ahrefs Worth It?

✅ Why Choose Ahrefs

• Industry-leading backlink index with over 35 trillion links and 15-30 minute refresh cycles — the most comprehensive and freshest link database available
• Exceptionally clean, intuitive interface that makes complex SEO data accessible without a steep learning curve
• Massive keyword database covering 28+ billion keywords across 10+ search engines including YouTube and Amazon
• Transparent metric methodologies with publicly documented scoring for Domain Rating and URL Rating
• Free tier (Ahrefs Webmaster Tools) provides real value for verified site owners without requiring a paid plan
• AI Search visibility tracking helps brands monitor presence in ChatGPT, Perplexity, and Google AI Overviews

⚠️ Consider This

• Significantly more expensive than competitors — Lite starts at $129/month versus SEMrush's $139.95 with more included features
• No built-in PPC, social media management, or local SEO tools — less of an all-in-one suite than SEMrush
• Only 1 user seat included on Lite through Advanced plans; additional users cost $40-$80/month each
• No free trial available — users must commit to a paid plan to test premium features beyond Webmaster Tools
• Content writing and optimization tools are newer and less mature than dedicated platforms like Surfer SEO or Clearscope

What Users Say About Ahrefs

👍 What Users Love

✓Industry-leading backlink index with over 35 trillion links and 15-30 minute refresh cycles — the most comprehensive and freshest link database available
✓Exceptionally clean, intuitive interface that makes complex SEO data accessible without a steep learning curve
✓Massive keyword database covering 28+ billion keywords across 10+ search engines including YouTube and Amazon
✓Transparent metric methodologies with publicly documented scoring for Domain Rating and URL Rating
✓Free tier (Ahrefs Webmaster Tools) provides real value for verified site owners without requiring a paid plan
✓AI Search visibility tracking helps brands monitor presence in ChatGPT, Perplexity, and Google AI Overviews
✓Site Audit tool is fast, thorough, and provides clear prioritization of technical issues

👎 Common Concerns

⚠Significantly more expensive than competitors — Lite starts at $129/month versus SEMrush's $139.95 with more included features
⚠No built-in PPC, social media management, or local SEO tools — less of an all-in-one suite than SEMrush
⚠Only 1 user seat included on Lite through Advanced plans; additional users cost $40-$80/month each
⚠No free trial available — users must commit to a paid plan to test premium features beyond Webmaster Tools
⚠Content writing and optimization tools are newer and less mature than dedicated platforms like Surfer SEO or Clearscope
⚠Rank tracking update frequency is limited to weekly on most plans, while some competitors offer daily updates

Pricing FAQ

How much does Ahrefs cost?

Does Ahrefs offer a free trial?

Ahrefs typically offers a free trial period for new users to test the platform. Contact their sales team or check their website for current trial offers and duration.