AI by Zapier vs Make.com

Detailed side-by-side comparison to help you choose the right tool

AI by Zapier

Automation & Workflows

AI-powered automation platform that connects AI capabilities with 8,000+ apps to automate workflows and analyze data across various business applications.

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Starting Price

Custom

Make.com

🟢No Code

Automation & Workflows

Make.com: Visual automation platform with AI integration and workflow orchestration

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Starting Price

Free

Feature Comparison

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FeatureAI by ZapierMake.com
CategoryAutomation & WorkflowsAutomation & Workflows
Pricing Plans8 tiers4 tiers
Starting PriceFree
Key Features
  • AI-powered text analysis and data extraction within Zaps
  • Integration with 8,000+ apps
  • No-code workflow builder with AI steps
  • Workflow Runtime
  • Tool and API Connectivity
  • State and Context Handling

💡 Our Take

Choose AI by Zapier if you need the broadest app coverage (8,000+ vs Make's 1,800+) and want the simplest setup with native AI steps included. Choose Make if you need more complex workflow logic with advanced branching, prefer visual workflow design by default, or want lower per-operation costs for high-volume automations — Make's pricing is based on operations rather than tasks, which can be significantly cheaper at scale.

AI by Zapier - Pros & Cons

Pros

  • Connects AI processing to 8,000+ apps — the largest integration library of any automation platform, far surpassing competitors like Make (1,800+) or n8n (400+)
  • Zero coding required to build sophisticated AI-powered automations, making it accessible to non-technical marketing, sales, and ops teams
  • AI is embedded natively as a Zap step, so it chains seamlessly with triggers and actions from other apps without API configuration
  • Free tier includes 100 tasks/month with AI access, allowing meaningful testing before committing to a paid plan
  • Expanding AI product suite (Agents, Chatbots, MCP, Canvas) provides a growing ecosystem rather than a single-purpose AI feature
  • Enterprise-grade security with SOC 2 compliance and SSO support makes it suitable for regulated industries

Cons

  • Task-based pricing can become expensive at scale — heavy users running thousands of AI-enhanced Zaps monthly may find costs escalating quickly beyond the base plan
  • AI capabilities are limited to text-based operations (analysis, generation, extraction) — no image, audio, or video AI processing is available natively
  • Free plan is restricted to two-step Zaps, which severely limits the complexity of AI workflows you can build without upgrading
  • AI by Zapier's model and prompt capabilities are less transparent and customizable than using dedicated AI platforms like OpenAI or Anthropic directly
  • Debugging complex multi-step AI Zaps can be difficult, as errors in AI output propagate through subsequent steps with limited visibility into intermediate results

Make.com - Pros & Cons

Pros

  • Visual scenario builder supports routers, filters, scheduled runs, subscenarios, real-time execution monitoring, and reusable scenario templates.
  • Large connector ecosystem with 3,000+ standard apps, 350+ AI apps, and 300+ Make API endpoints for custom automation work.
  • Free plan includes 1,000 credits/month, 2 active scenarios, 3,000+ apps, routers and filters, and customer support with no time limit.
  • Paid plans support unlimited active scenarios, 1-minute scheduling, higher data transfer limits, and access to the Make API starting at $12/month for 10,000 credits.
  • Enterprise options include SSO, domain claim, on-prem agents for local systems such as SAP, advanced security features, 24/7 Enterprise support, and overage protection.
  • Make is used by 400,000+ customers across 200+ countries and territories, backed by a team of 350+ employees and parent company Celonis.

Cons

  • Credit-based billing can become hard to forecast because each module action in a scenario consumes credits.
  • The Free plan is limited to 1,000 credits/month, 2 active scenarios, 15-minute minimum scheduling, 5-minute maximum execution time, and 5 MB file processing.
  • Native AI features are useful for orchestration, but Make is not a full model development, vector database, or dedicated RAG platform.
  • Advanced governance and security features such as SSO, domain claim, audit logs, 24/7 support, and on-prem agents are Enterprise-oriented.
  • Complex scenarios still require careful technical design, especially when handling retries, data transformation, API limits, and high-volume AI calls.

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🔒 Security & Compliance Comparison

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Security FeatureAI by ZapierMake.com
SOC2✅ Yes
GDPR✅ Yes
HIPAA❌ No
SSO✅ Yes
Self-Hosted❌ No
On-Prem✅ Yes
RBAC✅ Yes
Audit Log✅ Yes
Open Source❌ No
API Key Auth✅ Yes
Encryption at Rest✅ Yes
Encryption in Transit✅ Yes
Data ResidencyUS, EU
Data Retentionplan-dependent
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