AI platform that evolved into Zams, providing AI workers for revenue teams with automated research, CRM management, and sales intelligence to enhance team productivity and close rates
AI workers platform (formerly Obviously AI) that automates revenue operations and sales intelligence for modern sales teams.
Obviously AI has rebranded and evolved into Zams, a platform that deploys purpose-built, always-on AI workers designed specifically for revenue teams. Rather than offering traditional no-code machine learning model building, Zams now focuses on automating the manual, time-consuming tasks that slow down sales organizations — deep prospect research, CRM data entry and hygiene, account monitoring, and meeting preparation. Each AI worker is a named agent with a specific function: Evan handles meeting intelligence and pre-call research, Atlas automates CRM management through plain-English commands, and Nico monitors target accounts for stakeholder changes and buying signals.
The platform is built around the idea that sales teams lose enormous productivity to busywork that doesn't directly contribute to closing deals. Zams AI workers connect to existing tools — CRMs, call recorders, email, calendars, and Slack — and begin executing revenue work autonomously from day one with no learning curve. The setup process is straightforward: choose which AI workers you need, connect your existing apps, and the workers run continuously in the background. Additional workers like Nova (lookalike account discovery from sales call analysis) and Iris (LinkedIn network pipeline intelligence) are currently in development.
Zams targets sales teams, revenue operations professionals, and business development organizations that want to eliminate the gap between data collection and action. The platform also offers custom AI worker development, where a dedicated Zams expert integrates into your specific systems and data to ship a production-ready, secure AI worker tailored to your unique workflows — delivered in under a week and ready for organization-wide deployment.
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Evan automates comprehensive pre-meeting research by pulling data from both internal systems and external sources. It generates prospect intelligence briefings complete with talking points, competitive battle cards, and recommended next steps, then delivers them directly to reps via Slack or email before every scheduled call. This ensures consistent preparation quality across the entire sales team.
Atlas eliminates manual CRM work by allowing users to command updates and queries in plain English. It securely pulls answers from connected data sources, updates records automatically, and takes action on CRM data — addressing the common problem of CRM data decay caused by reps skipping manual entry. The goal is zero manual CRM maintenance.
Nico provides continuous, always-on monitoring of target accounts using both internal data and external signals. It tracks stakeholder movements, hiring shifts, and organizational changes, then sends alerts the moment a meaningful event occurs that warrants sales action. This replaces manual account check-ins with automated intelligence.
Zams offers a dedicated expert who integrates into your specific systems and data to build a secure, production-ready AI worker tailored to your unique tasks. These custom workers are delivered in under a week and are designed for organization-wide deployment, addressing workflow automation needs that standard AI workers don't cover.
The platform connects to existing sales tools including CRMs, call recorders, email, calendars, and Slack without requiring data migration or complex configuration. AI workers begin executing autonomously from day one, operating continuously in the background. This integration-first approach minimizes onboarding friction and time-to-value.
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Zams has announced several upcoming AI workers: Nova, which analyzes sales calls to identify successful patterns and automatically surfaces lookalike accounts and contacts via Slack or email; and Iris, which scans LinkedIn networks to uncover warm introduction paths and high-value prospects with always-on 24/7 monitoring. Both are currently in waitlist status. The platform is operating in early access mode with a 'get early access' enrollment model.
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